Who Are We?
We are C. & J. Clark International Limited and a collection of global subsidiaries and affiliate companies, including C. & J. Clark Retail, Inc. and C. & J. Clark Canada Limited, that collectively are referred to as Clarks. Together we may act as controllers of your personal data. C. & J. Clark International Limited is registered in England and Wales (company number 00141015) with a registered office
We care about your personal data. In this privacy policy (“Policy”), when we mention “Clarks”, “we”, “us” or “our”, we are referring to all of Clarks’ global subsidiaries and affiliate companies. The term “personal data” as used herein is the same as “personal information” as defined in various applicable data privacy laws. For the purposes of applicable data protection laws and regulations, we are the data controller of your personal data.
Introduction
Our commitment is to provide you with exceptional products and services “For the World Ahead”. We value and respect your privacy and strive to comply with all applicable data privacy laws and regulations in the various regions in which we do business globally. This Policy provides you information about what and how we collect your personal data, plus how we use, share, and/or otherwise process your personal data in accordance with applicable law. This Policy intends to meet the requirements of all applicable data privacy laws to which Clarks is subject. As of the date of this Policy, this Policy specifically serves as notice to residents of Canada, California, Colorado, Connecticut, Nevada, Utah, Virginia, Montana, Iowa, Indiana, and Tennessee.
Scope
This Policy applies to (i) your in-store interactions with Clarks at our retail and outlet store locations owned or controlled by Clarks (excluding locations operated by third party licensed or franchise partners) (each a “Store”), and (ii) your online interactions with Clarks websites that are owned or controlled by Clarks. The Clarks family of websites covered by this Policy includes:
If you are a resident of the UK or Europe, please see the privacy policy for this region available here
If you wish to see the privacy policy for our Outlet stores, you can find it here
This Privacy Notice covers the following topics:What Types Of Personal Data Do We Collect And Why Do We Collect It?
During the 12-month prior period, we have collected the following categories of personal data, for the following purposes:
| Category of Personal Data | Purpose for Collecting and Processing |
|---|---|
| Name and contact details (such as email address, telephone number and postal address) | Process any purchases that you make either online or in-store. Send you service messages such as order updates, items left in your basket by email or SMS. Respond to your queries, refund and/or return requests and complaints Send you information by email, post, SMS or social media about our products or services e.g., if you sign up to our newsletter. To enable you to book fitting appointments. To enable us to detect and prevent fraud. To help us undertake website personalisation to develop products, services, applications. |
| Purchase information/history | Maintain records of your purchases with us Invite you to provide feedback about our products and services in the form of online, email, or in-store surveys. We use this information to help us improve and monitor the quality of our products and services provided to you. For more information please see our list of third-party suppliers under “Who we share your personal information with” Send you relevant information by email, post or social media about our new products or services Fraud prevention and detection To better understand your preferences and make decisions about what Clarks adverts are shown to you as you browse the web or apps |
| Date of birth information | Fraud prevention and detection To send you treats on your birthday |
| Payment information (we don’t store this information) | Take payment and give refunds Fraud prevention and detection |
| Contact history with Clarks e.g. over the phone, email or on social media | Provide customer service and support Train our staff |
| Information you provide when entering a competition or prize draw, playing games and completing surveys (including contact details and your actual entry) | To facilitate your participation in the competition or prize draw |
| Device information: information about your computer, phone or other device you use to view the website or app such as device type, operating system, hardware version, browser type, unique device identifier, IP address and advertising ID Log information: information about how you use our website or app such as the types of content you view or engage with, the frequency and duration of your activities, access times, language, your IP address and pages you visit before or after navigating away from the website; Device and log information will not be associated with you as a named individual unless you are logged into your account or you have given consent to receive email communications from Clarks by subscribing to Clarks emails. | Improve our website and set default options for you (such as language and currency) Showing you Clarks adverts as you browse the web Fraud prevention and detection Make sure the website or app display and function correctly on your device (e.g. make sure pages load correctly on your device and that the displayed language and currency are correct for the country you are in) Provide us with analytical information about the use of the website or app Make the website or app secure Make decisions about the pages, images and adverts to display to you on Clarks’ websites and apps To better understand your preferences and make decisions about the content we send you in Clarks marketing emails Make decisions about the adverts you see on websites and apps that are not owned by Clarks When you sign up to our emails you consent to the use of email tracking technology (pixels) through third parties to collect data such as whether an email has been delivered to you and if you have opened it. This data is only visible at an anonymous level to our teams to enable them to review and take actions based on the effectiveness of an online campaign. You can opt out of receiving emails at any time Associate different devices you use with each other so that the pages, images and offers you see across devices are consistent. Use of our in-store Wi-Fi; automatic re-connection when you return into the store. Your device ID data (such as cookie ID, AD ID, IP address and other pseudonymous information and identifiers) may also be shared with third parties (e.g. marketing service providers), as described in |
| “With Whom Do We Share Your Personal Data?” below. | |
| CCTV images captured in our stores | The use of CCTV recording equipment in and around our stores for monitoring and security purposes. We may share where necessary CCTV footage to the Police in particular. This is very strictly controlled |
| Social media comments and photos you post on social media pages where you have mentioned and tagged Clarks | We may want to respond to you or react, particularly if you are happy, or unhappy with something. It is important for us to know what you think about us and the products we provide to you. |
We ensure that the collection and use of your personal data is lawful. Therefore, for the purposes listed above, we only use your personal data if one of the following conditions apply:
- You have given us your consent
- We need your personal data for the performance of a contract you enter into with us, such as when you purchase a product through the website or app
- We need to comply with legal obligations
- We need to protect your vital interests
- Your data is necessary for the public interest, or
- We have a legitimate interest in processing the personal data.
Category of Personal Data: Name and contact details: (Such as email address, telephone number and postal address)
Purpose for Collecting and Processing
Process any purchases that you make either online or in-store.
Send you service messages such as order updates, items left in your basket by email or SMS.
Respond to your queries, refund and/or return requests and complaints
Send you information by email, post, SMS or social media about our products or services e.g., if you sign up to our newsletter.
To enable you to book fitting appointments.
To enable us to detect and prevent fraud.
To help us undertake website personalisation to develop products, services, applications.On What Basis Do We Process Your Personal Data?From Where Do We Collect Your Personal Data?
Your Account (In-Store or Online)
When you register on a Clarks’ Site(s) or in a Clarks store for a Clarks account (“Account”), we may ask for your first and last name, email address and you will need to set a secure password to set up your account. We also allow you the option of providing additional information, including, but not limited to, your date of birth and gender. The more we know about you, the more we can personalise your shopping experience and tailor our specific products and promotions to meet your interests.
When you create an account on our U.S. Site or you make an online purchase on our U.S. Site, your mailing information is automatically added to our customer database. We occasionally send direct mail and your mailing address may be used for Marketing purposes. If you wish to unsubscribe from our direct mail list, you can do so
Where we offer it, if you would like to be a part of our marketing email list or our SMS text messaging program, you may “opt-in” when you sign up as a member on our Sites, or when you make an online purchase or as otherwise advertised by us.
Product Purchases
When you make a purchase through our Site or in store, we may ask for information such as your name, email address, billing address, telephone number, payment card information, and shipping address. This information is used to process, confirm, and ship your order.
When shipping an order to a third party, you will need to provide their name, shipping address, telephone number, and email address. Such information is used solely to complete the order and to notify the recipient of their shipment. We will not use the personal data for marketing purposes.
Surveys and Contests
We may, on occasion, run surveys, sweepstakes, contests, or other promotions. If you choose to participate, we may ask for certain personal data, including without limitation, your name, mailing address, email address, social media profile and/or telephone number. We use this information to administer the relevant promotion and for award notification purposes, as applicable. These promotions generally are available for those aged 18 and over.
Product Ratings, Feedback and Reviews
When making a purchase, you may be sent a link post-purchase or receive an email that allows you to provide ratings and reviews about our products. To submit a review, you may need to provide some personal data to us. We are then able to associate you with the review you are submitting. We may use information in your review to personalise your Site experience or tailor our product offerings to meet your interests.
Customer Care
On occasion, you may need to contact our Customer Care team to support you in your purchase journey, to make a return or exchange, to change your personal data preferences, or for other reasons. To facilitate this and to provide an excellent level of service, we may require further information from you to help with any enquiry you may have.Your Data Protection RightsWith Whom Do We Share Your Personal Data?
Categories of Third Parties with Whom We Share Your Personal Data
· members of the Clarks group of companies, where they assist us in providing products to you;
· companies that help us get your order to you, such as payment service providers, warehouse operators and delivery companies;
· marketing service providers, such as marketing agencies and advertising partners who help us market our business;
· customer service providers who are able to support you before, during and after your purchase.
· technology service providers, such as companies that support our IT, help us analyse the data we hold, assist us in sending communications to our customers, and help us to develop and host our websites and apps;
· professional advisors, such as companies that provide us with legal or financial advice;
· credit reference agencies, law enforcement and fraud prevention agencies, so we can help tackle fraud and other unlawful activities;
· social media sites;
· third-party hosting providers for events companies and companies that assist in the administration of contests and promotions; and
· if any part of our business is outsourced, sold, or merged, where permitted by law, we will share your data with the new company so that we may continue to sell our products to you and they may use your personal data in the same way as set out in this Policy. We will of course inform you of any such change and give you an opportunity to opt out of your personal data being shared with a new company.
Categories of Personal Data We Share with Third Parties
· name
· address
· phone number
· masked credit card information
· gender
· birth date
· purchase history
· cookies, including your device detail and IP and MAC address
We may share a hashed version of your email address with marketing service providers who help us to more effectively recognize our websites’ users. Your hashed email address, in combination with Device information (including cookie IDs, mobile advertising o/s IDs), may be used to identify browsers and devices across different websites. Please note that you can always opt-out from using your data for this purpose. Please see Choice Mechanisms section of our marketing service provider’s privacy notice for more information: .
Business Purpose for Disclosing or Sharing Your Personal Data with Third Parties
· To perform services, such as providing advertising, marketing services or analytics services; and marketing by Clarks
· To perform services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, and processing payments
· To detect security incidents, and protect against malicious, deceptive, fraudulent, or illegal activityTransferring Your Personal DataHow Long Do We Keep Your Personal Data?
We will only store your personal data for as long as is necessary and only for the purposes outlined for which we have collected it. Certain information such as payment details may be kept longer where this is reasonably necessary or required by law.Individuals Under 16Links To Other Sites
Our Sites may contain links to other third-party websites or resources, which are not controlled by Clarks. Clarks is not responsible for any non-affiliated websites, whether linked or otherwise. Such websites may have their own privacy policies and terms and conditions which will govern your access and use of their site.How To Contact UsOther U.S. Data Privacy Considerations
Nevada
We do not sell or license your information, as that is defined in Nevada Revised Statute Chapter 603A, Section 1.6.
California
Please note that Clarks does not sell your personal data for monetary consideration to third parties. We do, however, work with third parties with whom we share or disclose your personal data, and under the California Privacy Rights Act (“CPRA”), “sell” may mean “share” under certain conditions when the third-party supplier receives valuable consideration from such sharing, even if not monetary. This is why you see us using the language “Do Not Sell or Share My Info” on our U.S. Site homepage.
If you would like to make a “Do Not Sell or Share My Info” request or otherwise exercise your CPRA rights, you may do so via the link . You can also call Customer Care at .
In accordance with California Civil Code Section 1798.83, Clarks customers who are residents of California may submit a once-a-year request for information concerning our disclosures of their personal data to third parties for direct marketing purposes. In order to do so, please send a written request, including your name and address, to:
Please include “Request for California Privacy” in the letter subject line. Within 30 days of receiving your request, we will send you a list of the categories of personal data disclosed to third parties for direct marketing purposes during the immediately preceding calendar year. We will also provide you with the names and addresses of these third parties. Clarks reserves the right to not respond to requests sent more than once in a calendar year. Our disclosures are limited to the information covered by the law.Keeping Your Personal Data SafePrivacy Policy Changes and Updates
Clarks may update the terms of this privacy policy from time to time. In the event a change occurs, an updated policy will be posted on our Site along with a notice outlining the change. If at any time we decide to use your information in a manner that is different from that stated at the time it was collected, we will notify you by email and let you choose whether we may use your information in the changed manner.
This privacy notice was published on September 20, 2023.
Any changes we make to this notice will be posted on this page.
Latest update of the privacy policy: 07/31/2024
Privacy Policy Changes and Updates
Clarks may update the terms of this privacy policy from time to time. In the event a change occurs, an updated policy will be posted on our Site along with a notice outlining the change. If at any time we decide to use your information in a manner that is different from that stated at the time it was collected, we will notify you by email and let you choose whether we may use your information in the changed manner.
This privacy notice was published on September 20, 2023.
Any changes we make to this notice will be posted on this page.
Information We Collect Indirectly and How We Use ItCookies
Clarks uses cookies and other technologies for digital remarketing and interest-based advertising purposes and to better understand the needs and wants of our customers. Cookies are small data text files which are automatically transferred from our Site to your device or computer ’s hard drive for identification purposes. Cookies allow us to recognize your web browser every time you visit, so that we can personalize your experience and identify the areas of our Site which are most relevant to you.
Clarks also uses cookies to collect aggregate data about our customer base. Through the use of cookies, we are able to track which parts of our Site are most popular, where our visitors are going, and how much time they spend there. Such information helps us to provide you with improved services and a better overall site experience.
Clarks, together with a number of our third party partners, uses cookies to enhance the individual customer experience by doing such things as personalizing your on-site experience and tailoring marketing messages to you.
Specifically, Clarks uses a third party provider named Criteo to deliver personalized digital advertisements to visitors of our Site by using cookies. Criteo specializes in creating personalized advertisements for you through Criteo Dynamic Retargeting and Criteo Sponsored Products. To learn more or to opt out of personalized digital advertisements generated by Criteo on Clarks behalf, please visit
In addition, Clarks and our third-party marketing partners may laverage cookies to track users’ online movement across pages, sessions and devices. Our marketing partner Wunderkind may use cookie IDs in connection with mobile advertising o/s IDs and other pseudonymous indentifiers to more effectively recognise browsers and devices over time and across different websites. However, this data is never used to personally identify and/or re-identify individual users. This technology uses cookies but is not reliant on them. If you wish to opt-out from using your data for this purpose, please see Choice Mechanisms section of our marketing service provider’s privacy notice for more information
If you would prefer not to accept cookies from our Site, you can modify your browser preferences to refuse them. In order to do so, please refer to your browser’s “help” section. Please keep in mind that rejecting or removing cookies could affect the availability and functionality of our services. Please also note that your browser settings may not permit you to control the technologies utilized by third party companies.“Click Stream Data” and IP AddressThird parties and Your Information
Clarks works with reputable third parties who perform services on our behalf, some of whom require access to your personal information in order to properly assist us. For example, we may use third parties to host our Site, authorize and process credit card transactions, manage our gift card program, and administer tax calculations. We also work with third parties to whom we may disclose your personal information that have enterprise marketing platforms that provide such functions as data management, analytics and reporting on behavorial data, marketing campaigns, direct-mail services, and technology services that utilize third party customer data and match it against your personal information.
While on our Site, third parties with whom we work may place cookies on your browsers for purposes of tracking consumer behavior, and sending you targeted online and offline advertising including direct mail related to Clarks’ products. When Clarks allows these third parties access to your personal information, we require that they handle your information with confidentiality and care, and use it solely for the business purpose for which it was intended. Clarks carefully selects business partners who exhibit our same high level of commitment to protecting your personal privacy.
If you choose to use the Klarna payment service, we will also pass certain aspects of your personal data to them. This will include contact and order details, so that Klarna can assess whether you qualify for their payment options and to tailor the payment options for you. You can find general information on Klarna . When your personal data is shared with Klarna it is handled in accordance with applicable data protection law and in accordance with the information in .
We do not sell or license your information, as that is defined in Nevada Revised Statute Chapter 603A, Section 1.6. If you have any questions about this, please.SecurityAccessing, modifying and deleteing your information
You may access your personal information at any time by logging into the “My Account” section of our Site. The “My Account” feature allows you to view, update, or otherwise modify the personal information you have provided to us.
Users of our Site who provide us with their personal information may also delete their information from our records at any time by canceling their account. In order to do so, please . Such action will effectively remove you as a member of our Site. In order to unsubscribe from Clarks marketing email communications, see below. In the event you choose to terminate your account, you may still make purchases as a “guest” of our Site. Allow Clarks up to ten business days from the time your request is received to cancel your account.
For more information about opt-out mechanisms, see the Network Advertising Initiative’s opt-out platform or the Digital Advertising Alliance’s opt-out platform.Email Communications and Your ChoicesDirect mail communications and your choices
When you sign up as a member of our Site or make an online purchase, your mailing information is automatically added to our direct mail distribution list. If at anytime you wish to unsubscribe from our direct mail list, you may do so by calling Customer Care at or by . Additionally, you may unsubscribe by sending a letter, inclusive of your name and address, stating that you no longer wish to receive direct marketing mail from Clarks. Please send mail to:
Removal from our direct mail list may take up to ten business days from the time your request is received, during which time you may continue to receive marketing correspondence from Clarks.Children 13 and UnderResidents of California
In accordance with California Civil Code Section 1798.83, Clarks customers who are residents of California may submit a once-a-year request for information concerning our disclosures of their personal information to third parties for direct marketing purposes. In order to do so, please send a written request, including your name and address, to:
Please include “Request for California Privacy” in the letter subject line. Within 30 days of receiving your request, we will send you a list of the categories of personal information disclosed to third parties for direct marketing purposes during the immediately preceding calendar year. We will also provide you with the names and addresses of these third parties. Clarks reserves the right to not respond to requests sent more than once in a calendar year. Our disclosures are limited to the information covered by the law.International ResidentsLinks to Other Sites
For your convenience, our Site may contain links to other company websites and resources, none of which are controlled by Clarks. Clarks is not responsible for any non-affiliated websites, whether linked or otherwise. Those websites may have their own privacy policies and terms and conditions which will govern your access and use of their site.